Bulk Email |
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Bulk Email
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That being said, bulk email offers the fastest way to realize cash flow and see the effectiveness of campaigns and promotions. The reach is global, the cost is low, and the response is instant, making bulk emailing one of the most lucrative marketing activities on the Internet. Virtually everyone has an email address, which is what makes this medium so powerful. In fact, the average users spends roughly 60% of their online time reading, answering, or authoring email, which gives your message a high probability of being seen. Distribution is fast and the email message can allow instant response by placing hyperlinks in the body, making time-sensitive campaigns feasible. Direct email campaigns can be completed in hours rather than the postal equivalent of three days to three weeks, depending on the mailing rate and the global reach of your campaign. Messages can be instantly forwarded. Due to the interactive nature of direct email, you not only call your recipient to action, but a carefully drafted message may end up in the inbox of others who have had the message forwarded to them. The key is to approach bulk emailings in an intelligent, web-ethical and acceptable manner. The first step is to understand what is and is not permissable on the Internet.
There are two types of spamming on the Internet:
Both of these activities will likely result in no sales, a lot of people angry at you, and you'll probably get into a little bit of trouble and have your Internet account deleted. With all of the money to be made through bulk email, numerous businesses have emerged that sell email addresses by the hundreds of thousands, or even millions. An intelligent marketer realizes there is little value in mailing to an untargeted list, but on the Internet, it will most likely result in a lot of flames and bombs. If you're not familliar with these terms, flames are threatening emails demanding to stop sending spam, and flames are more destructive emails that can contain viruses or even shut down an ISP and cost you your Internet account.
To use bulk email effectively, you must first build or obtain a list of email addresses of people who agree to receive emails on the topic your message concerns. This is known as an "opt-in" list. You then need to formulate a message that is ethical and acceptable on the Internet. Most importantly, a way to manage the email list is required to add/remove names, eliminate duplicate records, respond to replies, and analyze campaign effectiveness. CyOp can help you market effectively using bulk email. We can help formulate an acceptable message and effective signature file, and build or acquire a targeted opt-in email list of qualified prospects. Additionally, CyOp can maintain the email list, remove duplicate records, allow automatic removal by customer request, remove undeliverable addresses, personalize each email, provide auto responses to replies, and provide detailed reporting on campaign success. To see how your company can benefit with |
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(888) GET-CYOP |
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